About us

Every great brand begins with a dream, and ours began with two mothers who believed that passion has no limits.
The PraNova Edit was created with a simple vision—to bring timeless, elegant jewellery that makes every woman feel confident, beautiful, and effortlessly stylish. While embracing the beautiful journey of motherhood, we chose to chase our entrepreneurial dream, proving that women can nurture both a family and a business with equal dedication.

We carefully curate jewellery crafted from premium stainless steel with a high-quality anti-tarnish finish, offering pieces designed to stay beautiful for longer. Whether it’s your everyday favourite or a statement piece for a special occasion, our collection is made to become a part of your story.

At The PraNova Edit, quality, elegance, and trust are at the heart of everything we do. We believe luxury should feel effortless, accessible, and made to last.

This is more than a jewellery brand—it’s a journey of courage, resilience, and purpose. Every order you place supports a dream built with love, determination, and the belief that every woman deserves to shine with confidence.

Our Promise:

* Premium Stainless Steel
* Anti-Tarnish Finish
* Skin-Friendly Materials
* Elegant & Trendy Designs
* Carefully Curated Collections
* Affordable Luxury.

Our Mission:

To empower women with elegant, high-quality jewellery that inspires confidence and becomes part of their everyday story.

Our Vision:

To become one of India’s most loved and trusted jewellery brands, known for timeless designs, exceptional quality, and memorable customer experiences.

Every order you place supports the dream of two mothers who believe that passion, determination, and family can grow together.

Thank you for choosing The PraNova Edit. We are honoured to be part of your journey.

With love,
The Founders
Pooja Jariwala & Sharon Bhagat.